Learn how LeadSpring delivers +7 prospects every single week to AccountingHQ’s team for scheduling and closing.
Building the right tech stack is key
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How to choose the right tech stack for your company?
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What to consider when choosing the right tech stack?
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What are the most relevant factors to consider?
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What tech stack do we use at Techly X?
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About the Company
Accounting HQ empowers business owners by simplifying bookkeeping and compliance allowing them to focus on their core strengths & growth opportunities. They leverage the latest cloud accounting technologies to collaborate efficiently with clients across the globe. Though based in London, our remote capabilities ensure we can support businesses worldwide, making accounting easier and more effective for everyone.
The Challenge
AccountingHQ noticed decreased lead generation from traditional channels year over year. They needed a way to source new clients aligned with their Customer Acquisition Cost targets. Their team didn’t have an internal member specialized in outbound motions, so they were looking for a partner organization to drive consistent inbound leads.
The Solution
LeadSpring developed email deliverability infrastructure, and implemented best practices around data cleaning, copywriting, and tool selection while assisting with list building targeting both UK and US markets. LeadSpring helped handle objections & positive replies.
The Results
LeadSpring’s email marketing system now consistently delivers +7 interested prospects every single week to AccountingHQ’s team for scheduling and closing. LeadSpring created an opportunity for every 154 people reached out to every month, at high volume.
Client Feedback
”We didn’t have an outbound motion and felt an urgency to built something predictable without breaking our budget goals. Within 4 weeks LeadSpring built an email marketing system that delivered us a 1-2 handraisers every single day of the week at a <$20/cost per lead. LeadSpring helped us create VSLs and change our strategy of new client acquisition.”
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